Even though the Royals, in an odd bit of scheduling, had a Tuesday off in the middle of a three-game series, another well-known moment in team history came out of it.
President Jimmy Carter made a campaign stop in the Kansas City area, visiting Bess Truman at the Truman residence in Independence and giving a speech and question-and-answer session at Truman High School. Royals third baseman George Brett was among the dignitaries greeting Carter at Kansas City’s downtown airport. There, Brett handed the president one of Kansas City’s hottest items: a blue bumper sticker with the message: “George Brett for President” in white letters. Carter laughed and asked Brett to autograph it, and Brett obliged. The photo of the president and the baseball player holding bumper stickers promoting the other for president is a classic in team history.
Later that morning, at Truman High School, Brett made an appearance at Carter’s speech and predictably received a rousing ovation. Carter made a couple of references to Brett’s chase for a .400 batting average as applause lines, as well.
The “George Brett for President” bumper stickers were the brainchild of a Kansas City advertising sales executive, Ron Mears. Selling at $1.50 apiece, the stickers were sold to raise money for baseball scholarships at Kansas City Kansas Community College, and eventually raised more than $21,000 for that cause.